Performance Food is a company focused on healthy eating, healthy living, and improvement of body & mind. We do not give you a diet. We give you naturally chef-prepared, healthy flavourful balanced meals. All while saving your valuable time. Performance Food provides meal packages that increase based on caloric intake. The “fit” programs are giving you around 1600 calories, while the “power” programs are providing you with around 2600 calories.

When people say the word diet, we think that they are referring to something temporary, and 99 times out of a hundred, they are also referring to weight loss. A diet is defined as “a regimen of eating or drinking sparingly so as to reduce one’s weight” – a temporary way of living to achieve the desired outcome of weight loss. Diets are completely temporary and do not provide a practical lifestyle. No diets truly work for everyoneWhen it comes to the human physique, anything that is temporary in terms of how we move it or feed it will have a temporary result. Study after study corroborates that diets are ineffective in the long run.

While many suffer through diet after diet knowing that they aren’t tackling the real issues, what many do not necessarily know is that this dieting may be hurting their health. Researchers published in Psychosomatic Medicine found that the process of dieting is more likely to produce cortisol, which ironically not only promotes weight gain but also has several serious negative health consequences. The study stated: “chronic stress, in addition to promoting weight gain, has been linked with coronary heart disease, high blood pressure, diabetes, and cancer.” Dieting might potentially add to this stress burden and its consequences would best not be ignored. Furthermore, diets are especially prevalent among women and studies show that women who diet earlier in their lives are more likely to experience negative health outcomes later in life. We diet because diets make us feel like we are doing something. People want action plans and a how-to manual of getting fit and thin.

Performance Food isn’t there to provide a diet for you, but rather encourage a lifestyle. We provide food that tastes good and is naturally chef-prepared, with healthy flavourful balanced meals.

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